Chris Gaffey
Product | Visual | UI | Psych
👋 Hello!
I’m Chris Gaffey
UX Lead @ DesignMap
I’m a generalist, untangling technical complexity to find the intersection of user needs and business needs for intuitive user-centered experiences.
I’m also a fun hang! People like working with me 😀

Me
10+ years in design
0-to-1
Startup
Fortune 500 clients
Psychology foundation
MY “SHAPE”
My broad background and experience allow me to accel from end-to-end at all altitudes
I’m a hybrid designer: psych researcher at heart, strategic collaborator / facilitator in practice, visual designer by training.
I go deep on problem definition and workshop facilitation to ideate on and solve important, complex problems AND craft the pixels alongside my engineering counterparts to bring it to life / optimize.
Case Studies
Samples of my work
Selection of projects demonstrating my depth of experience
Google Area 120 Incubator: Accelerating AI Innovation
Embedded Senior Designer for Google's 0-to-1 incubator
0-to-1
AI-focused
+260% graduation rate

IDC TechMatch: Digital Transformation
UX Lead for digital AI-powered tech acquisition platform
Digital transform
A-focused
$2B Market Opportunity

Gallup: Healthcare data viz platform
UX Lead for “the coolest site at Gallup” - a platform for policy advocacy
Dev collaboration
Data viz
In-development - live link coming soon!

Health IQ: Behavioral Design & Funnel Optimization
Lead Designer for product, brand and marketing
Xfn optimization
Optimization
+190% conversion | -80% CPL

Why Me
What I Bring to Orgs / Teams
Business Impact
Connecting design decisions to outcomes
I speak the language of business. Design choices tie to metrics that matter - 190% conversion improvements, $2B markets unlocked. I bridge user needs with business KPIs to deliver ROI.
XFN Leadership
Aligning teams from eng to C-suite
Getting stakeholders rowing in the same direction through strategic workshops - translating technical constraints and design value to build the shared understanding that ships meaningful products faster.
Strategic Execution
Systematic thinking in complex environments
I thrive in ambiguity. From Google's AI pivot to IDC's digital transformation, I create frameworks that help navigate technical constraints, stakeholder politics, and real-world complexity.
Culture Add
People like working with me
Most basically, I’m a likeable guy! My colleagues know me as someone who brings humor and energy to projects which makes work feel at least a little less like “work.”
Chris Gaffey
Product Design | UX | Psych
👋 Hello!
I’m Chris Gaffey
UX Lead @ DesignMap
I’m a generalist, untangling technical complexity to find the intersection of user needs and business needs for intuitive user-centered experiences.
I’m also a fun hang! People like working with me 😀

Me
MY “SHAPE”
My broad background and experience allow me to accel from end-to-end at all altitudes
I’m a hybrid designer: psych researcher at heart, strategic collaborator / facilitator in practice, visual designer by training.
I go deep on problem definition and workshop facilitation to ideate on and solve important, complex problems AND craft the pixels alongside my engineering counterparts to bring it to life / optimize.
10+ years in design
0-to-1
Startup
Fortune 500 clients
Psychology foundation
Case Studies
Samples of my work
Selection of projects demonstrating my depth of experience
Google Area 120 Incubator: Accelerating AI Innovation
Embedded Senior Designer for Google's 0-to-1 incubator
0-to-1
AI-focused
+260% graduation rate

IDC TechMatch: Digital Transformation
UX Lead for digital AI-powered tech acquisition platform
Digital transform
A-focused
$2B Market Opportunity

Gallup: Healthcare data viz platform
UX Lead for “the coolest site at Gallup” - a platform for policy advocacy
Dev collaboration
Data viz
In-development - live link coming soon!

Health IQ: Behavioral Design & Funnel Optimization
Lead Designer for product, brand and marketing
Xfn optimization
Optimization
+190% conversion | -80% CPL

Why Me
What I Bring to Orgs / Teams
Business Impact
Connecting design decisions to outcomes
I speak the language of business. Design choices tie to metrics that matter - 190% conversion improvements, $2B markets unlocked. I bridge user needs with business KPIs to deliver ROI.
XFN Leadership
Aligning teams from eng to C-suite
Getting stakeholders rowing in the same direction through strategic workshops - translating technical constraints and design value to build the shared understanding that ships meaningful products faster.
Strategic Execution
Systematic thinking in complex environments
I thrive in ambiguity. From Google's AI pivot to IDC's digital transformation, I create frameworks that help navigate technical constraints, stakeholder politics, and real-world complexity.
Culture Add
People like working with me
Most basically, I’m a likeable guy! My colleagues know me as someone who brings humor and energy to projects which makes work feel at least a little less like “work.”
👋 Hello!
I’m Chris Gaffey
UX Lead @ DesignMap
I’m a generalist, untangling technical complexity to find the intersection of user needs and business needs for intuitive user-centered experiences.
I’m also a fun hang! People like working with me 😀

Me
MY “SHAPE”
My broad background and experience allow me to accel from end-to-end at all altitudes
I’m a hybrid designer: psych researcher at heart, strategic collaborator / facilitator in practice, visual designer by training.
I go deep on problem definition and workshop facilitation to ideate on and solve important, complex problems AND craft the pixels alongside my engineering counterparts to bring it to life / optimize.
10+ years in design
0-to-1
Startup
Fortune 500 clients
Psychology foundation
Case Studies
Samples of my work
Selection of projects demonstrating my depth of experience
Google Area 120 Incubator: Accelerating AI Innovation
Embedded Senior Designer for Google's 0-to-1 incubator
0-to-1
AI-focused
+260% graduation rate

IDC TechMatch: Digital Transformation
UX Lead for digital AI-powered tech acquisition platform
Digital transform
A-focused
$2B Market Opportunity

Gallup: Healthcare data viz platform
UX Lead for “the coolest site at Gallup” - a platform for policy advocacy
Dev collaboration
Data viz
In-development - live link coming soon!

Health IQ: Behavioral Design & Funnel Optimization
Lead Designer for product, brand and marketing
Xfn optimization
Optimization
+190% conversion | -80% CPL

Why Me
What I Bring to Orgs / Teams
Business Impact
Connecting design decisions to outcomes
I speak the language of business. Design choices tie to metrics that matter - 190% conversion improvements, $2B markets unlocked. I bridge user needs with business KPIs to deliver ROI.
XFN Leadership
Aligning teams from eng to C-suite
Getting stakeholders rowing in the same direction through strategic workshops - translating technical constraints and design value to build the shared understanding that ships meaningful products faster.
Strategic Execution
Systematic thinking in complex environments
I thrive in ambiguity. From Google's AI pivot to IDC's digital transformation, I create frameworks that help navigate technical constraints, stakeholder politics, and real-world complexity.
Culture Add
People like working with me
Most basically, I’m a likeable guy! My colleagues know me as someone who brings humor and energy to projects which makes work feel at least a little less like “work.”